Our Sensitive Choice® program aims to increase community awareness and understanding about managing asthma and allergies.
The National Asthma Council Australia, in conjunction with Better Homes and Gardens, has produced a new mini-magazine packed full of tips and advice for people with asthma and allergy. The new 30 page mini-mag, titled: Living with asthma & allergy, is available as a free add-on bonus with the May 2008 issue of Better Homes and Gardens.
It contains comprehensive information on the symptoms and triggers of both asthma and allergy, as well as advice on how to manage asthma and the benefits of having an up to date written asthma action plan.
The popular ‘First Aid For Asthma' chart is reprinted inside the back cover, providing quick access to clear advice if an asthma emergency arises.
The new mini-mag also showcases the growing range of Sensitive Choice registered products, which have reviewed by the National Asthma Council Australia's scientific review panel and have been accepted as providing a better choice for people with asthma and allergy. Only approved products can use the National Asthma Council Australia's Sensitive Choice branding and display the program's distinctive blue butterfly logo.
Sensitive Choice products featured in Living with asthma & allergy range from cleaning and home improvement products to bedding, skin care products and even snack foods.
For further information, or to arrange an interview with a National Asthma Council Australia spokesperson, please contact:
Kelly Ward
Ward Communications Pty Ltd
Tel: 03 9744 1855
Mob: 0407 860 834
Email: kward@wardcom.com.au